Every great SEO strategy begins with the right keywords š. Too often, businesses guess at what their customers are searching for. I take the guesswork out by digging into live data from Google, competitor sites, and industry trends. This means not only uncovering high-volume opportunities, but also pinpointing the profitable long-tail phrases that convert. From branded queries to local searches in your city, the research forms the roadmap that guides every campaign decision. With me handling keyword research, you get the confidence that your content and landing pages are optimised around what real buyers are typing into search.